New building has "Design" mobile experience (Hardcover)

The mobile device changed way, how we interact with each other and with the world. The mobile experience is different from the desktop or laptop experience; Mobile applications require a distinct design philosophy and design methods that reflect the unique experience of computing in the world. This book presents an approach to the design of mobile media, which uses the Internet, context-dependent, and media sharing capabilities of mobile devices. It provides the tools that can be used at every stage of building a mobile application, from the design, marketing, as well as real-world examples from industry and research. The described methods apply user centered design processes for mobile devices in a way that the these methods for the mobile experience-the use of systems that includes not on the desk, but in the complex world of spatial and social. The book shows how each project begins with generative research in the practice and want a diverse set of potential users of research and design in the real world what reasons. It then describes methods for rapid prototyping, usability evaluation, field trials and increase bringing solutions to a product on the market. Building mobile experiences evolved from a with course in communication with mobile technology; It is useful for teaching, as well as a reference for mobile app Designer.

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